Conventions of Album Magazine Adverts

Existing Album Magazine Adverts

Magazine Ad Mock ups

Designing different templates for my music video advertisement allows me to create different templates and chose the perfect one for my genre. Above are 3 brief mock ups that I have created by looking at some existing adverts. It also allows me to have a simple idea of the layout and how my magazine advert should look like. Planning a mock up allows me not to miss out crucial parts to of the magazine advert. The main conventions are the artists name, album name and to have a main image. I haven't decided which template to use as of yet, as I need to do more research, on how to make the album advert successful.

Possible Font Ideas

Personally, I think it is very important to have big, bold and aesthetically pleasing fonts on my digipak and magazine ad. To find the best font for my product, I did some research to find the perfect font types for my product. I want my fonts to match both my genre, and the style/image of my artist. The images/fonts above are my favourite fonts I found on the site when using the song title Glow' as a sample. Handwritten, bold and brush style fonts would suit my products best due to them being more personal and original than the more traditional fonts, which adds a unique and adds emphasis on the audience. I will continue to experiment and create new ideas with these styles and see which ones work best in my drafts as I still don't know which font will look the best. I used dafont.com to research different font types, I have used this site as I know it is reliable and useful with a different variety of font styles due to using it for my coursework products last year. This has helped me, as I can start looking at different styles to see which would work best with my product

Possible colour scheme ideas

Colour schemes that fit the genre and image of an artist is key for both digipaks and magazine ads, which is why I want to ensure I use the perfect colour scheme on my products to enable them to stand out from the rest. When it came to researching colour schemes and digipaks, I wasn't really sure where to start when it came to thinking about a colour scheme for my product, because looking back at existing products, there wasn't any conventions for my genre or  'set in stone' colours that are used in different genres, as each artist appeared to have their own unique style when it came to digipaks.
Below are different colours that a bold that would stand out.

Here are some existing album covers that are presented in bold colours that I personally think stand out and are from the same genre as my music video.

Personally, I feel if I chose bright colours for my colour scheme that would have to look perfect to get the correct effect, as sometimes album covers can look cheap and messy. For example, I think Sam Smiths album is just right but I feel the writing on Katy Perry's album makes the cover look quite unprofessional.

Whereas, others artist in my genre have darker colours, for example black and white, as they contrast against each other. Personally, I think this approach looks more professional and stands out. Below are some examples are darker album covers.

After looking at the possible ideas for my digipak, I have decided that darker colours will be perfect for my album cover as my music video is set mostly at night. I also think that it will stand out and look more professional. Especially if I use black, white and gold, it could add more stylish. For example the Beyonce album cover (top left) has added a hint of gold by the use of the bracelet which adds a more exclusive and fashionable approach.

In the existing album covers there are at least 2 to 3 different colours on the digipak. After noticing this I am only going to use 3 colours at the most, for my album cover, as I think the more simplistic products look the best.

Digipak conventions

Name Of Artist

For my music video I have decided to create a different name for my artist instead of just Chloe which is my actresses name. Changing the name of my artist will allow her to be unique and create a new identity. For example, Lady Gaga is actually called Stefani Joanne Angelina Germanotta, but is only known as Lady Gaga, which has created a whole new identity, as she is know to be crazy and wear very unique clothing, for example the meat dress. I have done some research into unique names and the meanings that could appeal to my target audience.


Artist Names by s0017035 on GoAnimate


After looking at these names, I particularly like, Anastasia, Caggie, Ampika and Sophia. I have decided that my artists name needs to be short and snappy. It is an unusual name so it will stand out to the audience. I particularly like the name Anastasia and I am likely to use it in my products.